Design thinking is changing the way creativity and commerce interact. Even big players schooled in efficiency are beginning to ask the question: what would a designer do?
Companies seeking to improve the odds of a successful business outcome have a powerful new weapon. They’re turning to employees who play prediction markets
The smoking ban has left the leisure industry in poor health. Amy Duff talks to the man trying to breathe life back into the UK's most popular snooker brand
Cash-strapped Britons hit by recession and a weaker pound are expected to holiday at home in rising numbers this summer. But is the UK tourist industry ready to reap the dividend?
A rich heritage, spectacular countryside and vibrant cities... Britain seems well placed for a tourism bonanza. But will the weather, traffic jams and hotel rip-offs spoil the summer party?
DIY public relations could be a winning formula for small firms as the credit crunch deepens and budgets are trimmed. But what's the best way to send an eye-catching message about your brand without breaking the bank?
Winning the approval of a recognised body can raise your business profile. But with so many stamps and logos to choose from, how do you pick the right one for your company?
As products and services struggle for consumers' attention, maintaining a market lead takes more than just innovation. But how do top businesses fend off the competition?
All kinds of businesses are now marketing themselves as socially or environmentally friendly. But if these claims are hollow, they can backfire in spectacular fashion
